FAQ
Q: What kind of clickthru can I expect?
A: Some advertisers get 5% clickthrus, some get 0.01% on the same blog. The key thing is to keep your ad fresh. You've got a great chance to really dig into the minds of a key network of decision makers, to drive word of mouth. Tweaking your ad every couple of days or completely revamping it is a great way to get into a dialogue with these people.