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FAQ

Q: Site statistics show that I've got a lot more traffic than Blogads seems to register. What gives?

A: There are several possible explanations:
1. Blogads on every page. Make sure you have the Blogads javascript on every page of your site. Archives, individual posts, pages with comments... everything. We can give you credit only for the pages that include the javascript code.
2. Spiders and robots. The Blogads server counts the page views by displaying a 1 pixel by 1 pixel invisible image on your blog, along with the javascripts. This may differ slightly from your own statistics, as spiders and search engine bots do not read javascripts. This can account for a difference of roughly 10%. Also, note that the number of page views on Blogads pages is updated once a day.
3. RSS. We also do not count traffic to your RSS feed, since feeds do not carry blogads. This can account for another 20% difference on some blogs.
4. Traffic measurement. If these reasons do not explain the difference, please install these two free statistics generators on your site for comparison: Sitemeter and Statcounter. They are simple to use and require little effort to install into your html code. Other statistics report generator programs may or may not identify the page views amongst the page hits accurately. This is caused by endless possibilities that the url's included in the page can have. For example, certain statistics generators may think that any hit for .php scripts counts as a page view, while some of the .php scripts serve images to be displayed on the page instead.
Another option is to check the page views based on the number of requests to a page logo (normally a .gif or image file related to the main heading of the blog site), as this is  normally displayed on every page of the blog. This .gif image has a unique url. Take the www.blogads.com image url as an example: http://web.blogads.com/blogads3_logo.gif. You can check how many hits there are to this url every day and how it compares to the number of page views reported by Blogads.
5. Still unsure? Contact us. If you've taken all of the above into consideration and still feel that there is a discrepancy, please send your raw access data logs to "blog-tech (at) blogads.com" and we will investigate. But please do this only once you've run through points 1-4.

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Testimonials

  • "Blogads is ahead of the competition as a thought leader on advertising in social media."
    - Ian Schafer
    Deep Focus
  • "We’ve had strong responses to campaign after campaign with BlogAds."
    - Justin Payne, Manager of Online Advertising
    John Wiley & Sons, Inc.
  • "We believe Blogads to be one of the most effective sources to drive traffic and sales, as well as being an excellent way to establish brand awareness."
    - Amy Reed
    Chickdowntown
  • "Advertising with Blogads is a terrific, cost-effective way to reach opinion leaders inside and outside the beltway."
    - Charles Territo
    AutoAlliance
  • "The biggest bang for our advertising buck..."
    - Nick Berning, Press Secretary
    Friends of the Earth
  • "The blogad tactic that kicks ass for us is the RSS ad. We generally get three times the click-rate."
    - Kari Chisholm, President
    Mandate Media
  • "Blogads allows me to monitor, change, update, edit, add or delete ads easily allowing me to optimize the results meaning greater efficiency and revenue from the ads."
    - Zach Adamerovich
    www.modcloth.com
  • "Blogads is the 'Intel-inside' of the blog revolution."
    - John Hlinko
    Grassroots.com
  • "...the next best thing to word-of-mouth."
    - Hugh Macleod
    www.gapingvoid.com
  • "Blogads offers a huge variety of great blogs, and its customer service is fantastic."
    - Lisa Cerqueira
    Senior Publicist, Interactive Marketing
    WGBH Boston
  • "You make it so easy to buy the right targeted inventory and even easier to make creative changes while a campaign is progressing."
    - Matthew Zablud
    Adfero Group
  • "My favorite 'buzz seeding' tool currently is the amazing network over at BlogAds.com..."
    - Brian Clark, creator of campaigns for SharpTV, Audi and Levis
    GMDstudios
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