Why April 20 might not be the best date to Cover the Night for Kony 2012
The Kony 2012 campaign is off to an amazing start, spreading awareness of brutal guerilla Joseph Kony on a global scale with the help of famous and influential Twitter users. But the Twitter campaign is just the first step. Kony 2012 is encouraging people to cover their cities with Kony signs and posters in a global event scheduled for April 20. However, many of the young activists Kony 2012 is counting on to “Cover the Night” may have other plans for that day, as April 20, also known as 4/20 or 420, is an international stoner holiday and day of protest.
Here are three things that could go wrong for Cover the Night due to this scheduling conflict.
1. Potential activists might be too exhausted to participate after a day of rallies and overconsumption of THC.
2. Cover the Night participant could grab the wrong poster on the way out the door.
3. Some marijuana smokers are prone to paranoia and conspiracy theory.