Wednesday, February 29th, 2012
When you’re tweeting for a 10,000 person ad agency, should your tweets be written in the first person or the third person?
We hosted a SMWNY Social Media Week called “The voice behind the curtain,” at which we asked four intrepid ad agency tweeters to share stories and insights about representing entire organizations of creative geniuses on Twitter. One discussion that ignited the audience’s twitter-feed came from a simple question: is your agency an “I” or a “We” on Twitter? (more…)