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Archive for the ‘Social media’ Category

#SMW13 Recap: The Democratization of Fashion: Are Consumers Haute Or Not?

by Kate Studwell
Monday, February 25th, 2013

Last week, I had the pleasure of chatting with Eugenia Chien of Polyvore, Stefan Loble of bluffworks.co, and Carrie Hammer of CarrieHammer.com about a shift we’re seeing in today’s fashion industry. Historically, the industry has had a top-down approach to fashion; trends were decided months before designs were produced or shared on the runway. Rather than asking fashionistas what they liked, brands told them what was “haute” and dictated where fashion was going.

Now, platforms like Kickstarter, Polyvore, Pinterest, Etsy, Storenvy (and the list goes on) allow consumers to put the power back in the hands of the people. Rather than just following trends, consumers are revolutionizing the industry. They can’t find what they want from the big brands, so tastemakers are creating what they (and their friends) want.

Check out this great recap of our convo below!

Expanding Your Blog Across Multiple Platforms: Advice from the blog experts

by Paige Wilcox
Friday, February 22nd, 2013

SUXORZ 2013: Recapping the Worst Social Media Campaigns of 2012

by Paige Wilcox
Friday, February 22nd, 2013

Lamebook Makes TIME’s “50 Best Websites 2012″ List

by Paige Wilcox
Monday, September 24th, 2012

TIME curated a list of the top 50 Web sites that the “editors find to be useful, entertaining, innovative or just plain addictive,”  with Blogads’ partner Lamebook making the cut!

Lamebook.com is a popular and consistently hilarious resource to view the latest ridiculous and lame posts that people find worth sharing on Facebook. TIME described Lamebook as being “less about Facebook and more about human nature — whether you’re into social networking or not, there’s something for everyone here.”

We here at Blogads are thrilled for Lamebook’s recognition, and we highly suggest for anyone interested in the absurdity of human nature to check it out. Make sure to also check out the other sites that TIME highlights here.

Pinterest: A recipe for spam

by Nick Faber
Friday, April 27th, 2012

Looking for a recipe on Pinterest? Hope you like processed pork products, because the majority of pins you’ll find in the Pinterest “recipe” search is straight up spam. (more…)

Coke crushes Pepsi in most social media metrics

by Nick Faber
Tuesday, April 17th, 2012

Two years ago, Coke abandoned efforts to build its own social infrastructure “in favor of approaching customers at the places they already hang out, like Facebook and YouTube.” Meanwhile, Pepsi was reallocating cash from Super Bowl spots to its philanthropical crowd-sourcing campaign, The Refresh Project. (more…)

Why April 20 might not be the best date to Cover the Night for Kony 2012

by Nick Faber
Thursday, March 8th, 2012

The Kony 2012 campaign is off to an amazing start, spreading awareness of brutal guerilla Joseph Kony on a global scale with the help of famous and influential Twitter users. But the Twitter campaign is just the first step. Kony 2012 is encouraging people to cover their cities with Kony signs and posters in a global event scheduled for April 20. However, many of the young activists Kony 2012 is counting on to “Cover the Night” may have other plans for that day, as April 20, also known as 4/20 or 420, is an international stoner holiday and day of protest. (more…)

Twitchy listens to Twitter, scoops MSM on Joseph Kony story

by Nick Faber
Wednesday, March 7th, 2012

Michelle Malkin‘s new Twitter headline site, Twitchy, scooped the world on today’s Joseph Kony story. The #stopkony hashtag and viral film “Kony 2012,” about Joseph Kony, was originally posted to Twitter by pop star Rihanna at 7:40 pm last night.  Twitchy wrote about Kony at 3:01 am, shortly after the hashtag started to trend.  HuffPo picked up the Kony story six and a half hours later, and the Washington Post didn’t cover it until almost noon.

Joseph Kony is a Ugandan guerrilla, whose rebel group, the Lord’s Resistance Army, has abducted tens of thousands of children over the last 26 years. The film was made by Jason Russell, of the humanitarian group Invisible Children, with the goal of capturing Kony and trying him in the International Criminal Court.

12 Netflix users who were blissfully unaware of the Rush Limbaugh controversy

by Nick Faber
Tuesday, March 6th, 2012

If you own a Facebook brand page, here’s a good lesson about showing “Everyone” vs showing only your own posts as the default. Some angry customers have been filling Netflix’s Facebook wall with threats of boycott if the online movie distributor doesn’t pull its ads from Rush Limbough’s radio show.

Other customers, like the ones below, went to Facebook, opened the Netflix page, and had no idea that they were walking into a firestorm. (more…)

#SUXORZ 2012: The worst social media screw-ups of the year

by Nick Faber
Friday, February 17th, 2012

Each year, when Blogads hosts #SUXORZ at Social Media Week NY, we think its the last. We naively believe that corporations, politicians and celebrities will finally learn how to do The Social Media right. Lucky for the mob of 150 social media fanatics that joined us at the Gershwin Hotel on Wednesday night, 2011 defied and our optimism and was full of spectacular social media screw-ups. (more…)

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