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Archive for March, 2012

Why April 20 might not be the best date to Cover the Night for Kony 2012

by Nick Faber
Thursday, March 8th, 2012

The Kony 2012 campaign is off to an amazing start, spreading awareness of brutal guerilla Joseph Kony on a global scale with the help of famous and influential Twitter users. But the Twitter campaign is just the first step. Kony 2012 is encouraging people to cover their cities with Kony signs and posters in a global event scheduled for April 20. However, many of the young activists Kony 2012 is counting on to “Cover the Night” may have other plans for that day, as April 20, also known as 4/20 or 420, is an international stoner holiday and day of protest. (more…)

Twitchy listens to Twitter, scoops MSM on Joseph Kony story

by Nick Faber
Wednesday, March 7th, 2012

Michelle Malkin‘s new Twitter headline site, Twitchy, scooped the world on today’s Joseph Kony story. The #stopkony hashtag and viral film “Kony 2012,” about Joseph Kony, was originally posted to Twitter by pop star Rihanna at 7:40 pm last night.  Twitchy wrote about Kony at 3:01 am, shortly after the hashtag started to trend.  HuffPo picked up the Kony story six and a half hours later, and the Washington Post didn’t cover it until almost noon.

Joseph Kony is a Ugandan guerrilla, whose rebel group, the Lord’s Resistance Army, has abducted tens of thousands of children over the last 26 years. The film was made by Jason Russell, of the humanitarian group Invisible Children, with the goal of capturing Kony and trying him in the International Criminal Court.

12 Netflix users who were blissfully unaware of the Rush Limbaugh controversy

by Nick Faber
Tuesday, March 6th, 2012

If you own a Facebook brand page, here’s a good lesson about showing “Everyone” vs showing only your own posts as the default. Some angry customers have been filling Netflix’s Facebook wall with threats of boycott if the online movie distributor doesn’t pull its ads from Rush Limbough’s radio show.

Other customers, like the ones below, went to Facebook, opened the Netflix page, and had no idea that they were walking into a firestorm. (more…)

Is your agency making cool shit — or just talking shit?

by Nick Faber
Monday, March 5th, 2012
Deeplocal's LikeBelt in action
Deeplocal’s LikeBelt in action

You’ve probably heard this question a dozen times in the last year: “Should an agency act like a startup?” Essentially, agencies share key ingredients of agile software companies, like designers, programmers and project managers, but do they have the patience to iterate and persist throughout a profitable product’s lifespan? And is coding products in-house just a great exercise, or is a viable new business model emerging? (more…)

The sexiest day at SXSW Interactive? Monday.

by Nick Faber
Thursday, March 1st, 2012

South by Southwest Interactive, the Woodstock for geeks, kicks off next week. As the geeks at Blogads HQ combed the schedule of events, some keyword trends in panel titles emerged.


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